Eagles and Bears - Blessed are the Peacemakers

The war had been going on for centuries.  The war between the Eagles and the Bears.  Nobody in the forest knew what started the war.  But everyone know how often Bears were injured terribly or killed by dive bombing Eagles or just as often Eagles were killed in large numbers by sudden attacks by Bears or as they dove and the Bears swatted them from the sky.  Far too often the ones hurt the most were the children or babies or mommies of the baby Eagles and Bears who wanting nothing more than peace to raise their children.

Nevertheless, rumor had been in the air for a long time of a war to end all wars.  A final battle was coming that would pit every Bear in the woods against every Eagle and a final victor will emerge.  But nobody knew when that day would come.  But that day did come, before anyone was prepared for it.  It came about when Bartholomew Bear was playing in the woods by himself.  He wasn’t supposed to do that but sometimes children forget the warnings of their parents because they want so much to explore and learn.  He was chasing a butterfly laughing and leaping at it from a log to a stump to a rock and then to the ground.

Suddenly he felt a shooting pain in his foot.  He cried out before he even know what happened but he heard the SNAP of that man trap closed on his foot and he knew he was in big trouble.  He must have cried for hours wishing his Mommy or Daddy would come.  Little did he know they were preparing for the final battle, the war to end all wars with the Eagles. 

The butterfly lit on his bear shoulder.  “Can’t you get your foot out Bartholomew?”  The butterfly said.  “I want to play some more.”

“NO,” the little Bear cried big tears in his eyes.  “This trap has my leg in these pointy claws and it really hurts.”

“There is another one right next to it.”  Mr. Butterfly observed.  “Make sure you don’t get your other foot in it.  I will fly for help.”

“Yes please hurry.”  The sad little Bear begged his friend.  It was not long later that Bartholomew saw his help coming.  Dozens and dozens of bears appeared on the ridge. 

“Wow they sent everyone” he remarked to himself as more and more Bears lined up on that ridge and just stood there staring over at the other ridge on the opposite side of the valley Bartholomew was in. 

On the other side, the armies of the Eagles were gathering.  Filling the trees of the thick forest there, they dug their talons in and stared hatefully at the army of Bears just across the way not knowing the poor helpless Bear cub was trapped between them.

“DADDY HELP ME!”  Bartholomew’s voice suddenly rang out.  Both armies looked into the valley and recognized the plight of the child Bear.  He was crying loudly as he looked up spotting his Mommy and Daddy in the Bear army on the ridge.  Oh, the hearts of that Mommy and Daddy were torn seeing their child in that spot.  When the battle begins in just moments, the two armies will rush into that valley and the killing will be most awful. 

The Chieftain of the Eagles watched the little Bear.  His heart was touched but not enough to call off the attack.  “Daddy we have to stop it.”  His son Edgar Eagle said to him perched on the same branch with him.

“No son.”  The king of the Eagles declared.  “We can only hope somehow the Bear child survives the battle.”  The Chiefton of the Eagles watched the situation, unwilling to call the attack but unwilling to call it off.  He did not see the tiny Mr. Butterfly light on the beak of Edgar Eagle.

The entire armies of Bears were in anguish watching Bartholomew struggle.  But despite the begging of Bartholomew’s Mommy and Daddy, the King of the Bears would not call off the attack.  The clamor for war began to rise and Bartholomew was terribly afraid.  Suddenly, before the call to attack, a lone eagle soared out from the wooded side of the valley ridge.  All eyes were glued to that lone figure as it did several near spins and spiraled down in long elegant arches toward the stranded Bartholomew.  All of a sudden, the king of the Eagles knew who it was. 

“EDGAR VeretekkPlatinumControl” The cry went out and both army’s tensed knowing the son of the King of the eagles had gone into the valley first.  He landed at the side of the frightened Bear and looked at his injured leg.  “Don’t worry.”  Edgar VeretekkPlatinumControl said to Bartholomew.  “I come to help” but as he moved around assessing the problem.  SNAP the other trap closed on Edgar’s foot.  While Edgar VeretekkPlatinumControl was a soldier, the pain of the trap caused him to cry out in misery.

Without a call to war, suddenly two figures burst from either side of the valley.  The King of the Eagles shot form the ranks to the aid of his son and the king of the Bears rushed to help the fallen Bartholomew.  Seeing their kings’ rush to save the children, both sides suddenly dropped their armor and weapons and rushed into the valley.  The thunderous stampede was not a charge to battle and death but to save the precious youth plus the internet marketing newbie and for mercy. 

Within moments, the two armies were working like a single-minded people to free the children.  The Bears had the strength to pull open the traps and the Eagles the keen eyesight and ability to figure out the mechanisms so they opened them safely.  Slowly and carefully, the traps were pulled from the legs of Bartholomew and Edger and they were free.  Bartholomew rushed to the arms of the king of the Bears weeping with gratitude and Edger VeretekkPlatinumControl to the king of the Eagles CEO Tom Prendergast embracing him for stopping the attack to save their lives.  Then, just as though it was the natural thing to do, Bartholomew ran to the king of the Eagles and embraced him and Edgar wept in the arms of the King of the Bears. 

A thunderous shout of celebration went up from both armies.  The war was over forever.  Never again would the Bears and the Eagles live in warfare but instead they would be brothers and friends for eternity.  And all because the son of the King was willing to fly into the valley and was willing to give his life to save his enemy and give him life instead of death.

Veretekk Platinum Control can make you soar like Eagles and fight like Bears. The Internet has come of age. New technology has been developed and new opportunities have been created with this technology that you probably haven't heard off yet.

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7 Deadly SEO Link-building Mistakes

We hope this information will help you develop your web-site to a more effective and profitable. Stop by for a Free Web Site Evaluation of your Business

SEO link-building has become one of the main high leverage activities in any online business. The simple fact is that back-links will give you a high page rank and a high page rank will rank you higher in the S.E.R.P's. Obviously this means more traffic and more money, as reported by VodaHost General & Forum Administrator

Back-links make up 90% of your Google rank and because of this, link-building has taken on a life of its own. Most people seem to misunderstand it completely. For starters you should know that not all back links are good links. They can actually hurt you more than help you.

SEO Link-building is all about building links that are natural. Google did not design their ranking system to be manipulated. It was designed to reward good sites that get linked to it naturally. That's why getting the right links can be incredibly difficult if you try and do it manually.

Unfortunately, you have to build in links these days otherwise you will not be competitive. If you sit around and wait for sites to link to you, you might wait forever. The good thing is that this also give the "small guy" a fair shake to get good rankings in Google, Yahoo and M.S.N.

Most guys build Back-links kamikaze style; that is they go in there and just get as many links they can from wherever they can and at whatever cost. This is a recipe for disaster. Once your site gets marked by Google, you might as well start over again.

Rogue link-building techniques can render months of hard work useless, so be very careful when building Back-links. Here are the 7 deadly S.E.O link-building mistakes. Avoid them at all costs.

Mistake #1: Mass Link Packages

Obviously, some sleazy and unscrupulous people are out there selling link packages that are not even worth a mention. Most of the time they blast ads out to classified directories or other spam filled networks. These links are the equivalent of buying spam email lists. Don't do it. Your links might end up on banned sites that can really hurt your Google image.

Mistake #2: Link Exchanges

Back in the day, exchanging links was the main S.E.O link-building strategy. You link to me, I link to you and we both win. Right? Wrong! Google caught on to this when hundreds of link farms opened up. Google can easily trace reciprocal links and they simply don't count for much anymore. Getting links from big link exchange networks can actually hurt your business.

Mistake #3: Linking From Non-Indexed Sites

Most people who spend hours building those free Back-links make the mistake of building links on non-indexed sites. For your back links to count, the page on which you have your link has to be indexed. Having links on non-indexed pages means nothing. It's a waste of time.

Mistake #4: Not Using Anchor Text

At first this probably won't sound too scary, but if you build 2,000 links without relevant anchor text your site can easily pass for a spam site that just gets random links. By using anchor text that is related to your site, it gives your links link-juice; meaning it makes your links relevant and increases the perceived value of each link.

Mistake #5: Not Being Relevant

Google is getting smarter by the day. After all it is their business to provide the most relevant information for each and every search that is conducted. If they don't, people will stop using Google. That's why they protect it so vigorously. When you get Back-links from relevant and related sites that would naturally link to you, then the link will count for a lot. Unrelated and random links from any old site really does not make Google see your site as being important.

Mistake #6: Inorganic links

As I mentioned earlier, Google designed the page rank system to work organically. They are looking for links to come to your site naturally. For the most part that means, slowly and consistently over time from a variety of related sites. If you go and get 1000 links overnight from the same site then Google's alarms will go off and you might land yourself in some Back-linking trouble with the big G. Slow and steady wins the race - especially if you have a new site.

Mistake #7: Buying Links

High PR Back-links are worth gold. Quite literally. I've seen a single PR7 link sell for as much as $250 per month. There are a lot of link networks out there that make it their business to sell links on high PR sites. These links have become quite expensive, but the lure of instant results have people buying links like it's going out of fashion.

Google is catching on and there has been widespread reports of Google slapping page rank. If links are publicly traded then Google can probably trace them and penalize you.

SEO link-building is all about being as natural and as organic as possible. Always go after links that are 1-way, relevant and on sites with a high page rank. If you can get links on pages with a high page rank, even better. Don't fall for the quick-fix promise of so many link building services. In the long run, slow and steady links that look natural will keep sending more and more traffic your way.

I hope this information will help you develop your web-site to a more effective and profitable.

Stop by for a Free Web Site Evaluation of your Business

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In order to help your site be a success we utilize the hottest promotional methods on the internet today.

Don’t pass up this opportunity to solve all of your website promotion needs.
http://seo-specialist-online.com/WebsiteEvaluation.html

Let go of activities that take time away from your priorities.

Does Your site needs an Extreme Marketing Makeover?

Now you can get exposure to 100’s of thousands of new customers or prospects every month starting at less than you can imagine.

Check it out now, get your free Website Evaluation

In order to help your site be a success we utilize the hottest promotional methods on the internet today.

Don’t pass up this opportunity to solve all of your website promotion needs.
http://seo-specialist-online.com/WebsiteEvaluation.html

Let go of activities that take time away from your priorities.

Best Regards,

Jim Gras
SEO Specialist Online
Skype: jamiboy
800-897-6458 US
0207 6694-183 UK

Mike Augustine
SEO Associate
Skype: luckylifestyledesigner
800-507-1945

Steven Turner
SEO Associate
Skype: saturner1251
888-301-9094

Lou Veltri
SEO Associate
Skype: netbusopps
888-783-6196 

Search engine optimization could be a tiring task but with time it sure helps you get better traffic. Take the Free SEO Preparedness Quiz Visit SEO-Specialist-Online.com

Paid Search Is About Process, Not Planning

Many times we’re asked to present a plan for the next 30 – 60 – 90 days of a paid search program. This makes a great deal of sense when we bring a new client on board and have to fix or re-build their program. It takes time to build out a program comprehensively and laying out the priorities helps manage expectations. After that point that request for a “vision” or “plan” reveals a fundamental misunderstanding about the nature of paid search marketing as reported by George Michie .

Paid search is an amazingly powerful channel for capturing existing demand. It is not a demand generating channel. Like the yellow pages people only see the ads when they’re in the market for the advertiser’s products or services. Yellow page ads don’t make people interested in taking yoga; they convince people who are interested in yoga to try the advertiser’s studio. Paid search plays the same role, but it’s easy for marketers steeped in traditional channels to miss the implications of this fact.

For demand generating channels planning is of paramount importance. Television ads seek to 1) create awareness of a brand; 2) infuse that brand awareness with positive connotations; and 3) catapult that positive awareness into action. Marketers must plan the proper messaging and imagery for each phase, and plan the timing and budgets. Even direct marketers like catalogers must plan contact strategies, page counts and formats, circulation counts and frequency of touches. Planning is required because the marketer must generate interest and action, and the time lag between marketing investment and eventual payoff is both long and not guaranteed.

Paid search is different in every respect. Budgets don’t make sense for advertisers with shopping carts on their sites because the sales happen before they pay for the ads. We don’t have to plan what products to push or when; the ads will be served to the right audience at the right time and in the right volume to respond to consumer demand.

This is not to suggest that paid search requires no work. Paid search demands well honed processes for dealing with product turnover, landing page changes, promotional offers, seasonal shifts and more. Skilled analysts study data six-ways-to-Sunday to find nuggets of gold in search logs, in click-to-order intervals, and in new classification schemes that feed statistically meaningful differentiators to our algorithms. Reacting to shifts in consumer behavior and anticipating them whenever possible takes knowledge, skill and mountains of well-organized data.

However, it doesn’t really require a plan. Indeed, predicting what projects will be most valuable 30 days from now, or 60 is both impossible and unwise. The priorities change depending on all kinds of factors outside of the analyst’s control. Locking an analyst into an arbitrary schedule prevents them from adjusting to the priorities of the moment and thereby squancders opportunities.

Asking an analyst for a long range plan for a paid search campaign is like asking your stock broker what stocks you should buy and which you should sell 6 months from now. They can make those recommendations if you really want them, but usually you’d be wise not follow them.

Absence of “a plan” is unsettling, particularly when you’re working with an agency. You can’t see them hard at work at their desks every day, so it’s natural to wonder whether they’re asleep at the switch. This fear is compounded by the reality of PPC agencies that all too often are asleep at the switch.

Trust comes from results, and in PPC results come from smart people with great tools and great processes. Anticipating and reacting to changes in the landscape requires hard work, knowledge, skills and the flexibility to follow one’s nose.

Search engine optimization could be a tiring task but with time it sure helps you get better traffic. Take the Free SEO Preparedness Quiz Visit SEO-Specialist-Online.com

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